On demand

From signals to action: the Look360 operating loop

A webinar on the Look360 operating loop: why more data rarely means clearer priorities, and how to turn a 360° view into the first two or three actions.

Recorded 1 September 2026

Watch the recording

The recording plays here as soon as the form is sent, and we email you a link to watch later.

[Consent and privacy line, to confirm with legal]

Agenda

The session follows the same buying and activation logic defined in the Look360 operating model.

  1. The signal problem — Why more data does not automatically create clearer priorities.
  2. The 360° view — How visibility, reputation, competition, content, social, and demand affect one another.
  3. Opportunity-first thinking — Turn raw findings into decisions the team can act on.
  4. The first 2–3 actions — Use a small number of high-confidence actions to create early value.

Related product

Demand

Capture when and where demand exists.

Explore Demand

What you’ll learn

The signal problem

Why more data does not automatically create clearer priorities.

The 360° view

How visibility, reputation, competition, content, social, and demand affect one another.

The first two or three actions

Use a small number of high-confidence actions to create early value.

Speakers

Head of Marketing, independent group

Look360 solutions lead

Newsletter360

See what your market is telling you.

Market signals, marketing ideas, and news from us, straight to your inbox.

Subscribe